You started your own voice biz because you love transformations and singing, dammit.

 

Little did you know that you were starting that kind of biz

a full-fledged, kick-tushy, now-I-have-to-create systems-and-websites-and-policies-and-and-and-business.

But now that you know?

YOU ARE MORE DETERMINED THAN AN 18 YEAR OLD BARITONE WHO WANTS TO SING “WAVING THROUGH A WINDOW”

 

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And here you are, with all the freedom and terror of being your own boss.
Freedom because you don’t have to share the $$$$$$ or the vacation schedule with anybody else.
But terror because…everything is riding on you.

And what do you next? How do you grow?
And you’d rather be naked on stage than admit the whole thing makes you want to curl up in a ball and sob sometimes.

Why is this part so hard?

You’d rather count beats than dollars. (But dollars are soooo nice.) You prefer sending singers audition cuts to sending reminder emails.

Instead, you use up all of your energy sending invoices and answering make-up lesson questions.
And CUE THE BLUES.

An high touch TEN-WEEK live, interactive program that will guide you to exactly how to design the studio that:
Feeds your soul and your face Levels up your savvy and your goals Gives you a reputation that brings you joy and respect Creates measured results in terms of boundaries and budget Earns you all the BeastyBoss fist pumps* AKA you and your boss will fall in love *patent pending*

This isn’t about being just a business person. This is about tackling 9 principles which will Up-Level you to owning a business that gussies up your wallet and fulfills your heart.

What are those 9 principles? I’ll get to that…but the 1st rule is:

You are not selling voice lessons.

That and other business-changing (and dare I say life-changing?) truthbombs await you.

From honing in on your ideal client to deciding how to set up your tax filing status, H2R will get you in tune.

No more justifying your rates.

No more freaking out when you have to enforce your make-up policy.

No more feeling insecure, nay, terrified that you’ll lose students or your reputation.

The small cohort (limited enrollment!) works together live for ten weeks. YEP -that’s right – this ain’t no download it and never-look-at-it-ever course. This is class meets coaching.

Webinar-style classes you have access to on the backend. Up to 2 hours a week just in class time! I know, 120 minutes can sound like a long time, but it’ll go by faster than the coloratura in La Cenerentola. Each class centers around a key concept and invites questions and conversation.

Trainings are Mondays

9:00am-11:00am Pacific from June 1, 2020 through August 13, 2020.

During the week, you tend to your carefully curated assignments. You think, make notes, dream, decide. You’ll come back to the next class ready to add the next layer into your biz and ready for the next week of material. In addition to class, you’ll have one live group coaching call a week, to support you as you do all that homework!

We have THREE additional Coaches on staff, in addition to Michelle: Sara focuses on tech and systems Christin focuses on messaging and mindset Anny focuses on strengths and reframing

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Group Coaching calls are Thursdays 9am Pacific.

You’ll get weekly workbooks to print out and use as your guides. These are designed to provide you with a complete “book o’ your biz” by the end of the program. #sofancy!

One on one strategy session with me, booked at your convenience within the 10 week time frame. ($350 value)

First, apply. We’ll set up a call to determine if this program is really the best place for you and your business. Be sure to fill out the WHOLE THING, because I can’t wait to learn about how to best apply the content to your needs throughout the program.

Can’t make the training on ZOOM? Not a problem! Classes are recorded so you can access them at any time.

I’ve got some special perks for those who register for this session!

You’ll get personalized, one-on-one attention but it can cost you up to $50,000. (How do I know? I’m a business coach myself with paying clients. Ooh-la-la! And I work with a coach, too!) Business coaching is well worth the cost if you can find a coach who knows the particulars of the voice world and you’re ready to take specific action to grow your studio.

Many people choose this route because they think it’s free. It’s not. It’s more like $6000 and that’s a conservative estimate. Why? Because you’ll spend about 62 hours searching and reading through Google search results. Then you’ll spend 38.3 more hours asking questions on forums and getting half-answers from folks who don’t know you. Finally, you’ll spend $10 here and $50 there on lead magnets that are designed for online business, not for a brick and mortar service. Multiply and add all that by the average hourly rate of most voice teachers (sixty dollars), and that’s at least six thousand dollars you could have kept in your own pocket. To say nothing of how much $$$$ and time you’ll lose as you try out the systems that worked for other people – but are actually wrong for your studio.

I’ll walk you through a nine-principle process I’ve put together, for you, dahhhhling, – via live webinars – for setting up the voice biz that brings you maximum happiness and money.

Each week, you’ll spend a few of hours on targeted, proven homework assignments and have access to a cohort of voice related business owners who, like you, are hungry to level up. AND NEW! I am adding a group coaching call once a week specifically for you and your businesses needs!

Let’s do some math:

Let’s say you charge $240/mo current for students and have 15 students… you make $2880 a year from one student and $43,200 from the 15.

When you do the work in the class and the strategy and transformation in you hands over the audacity to implement a rate raise of $50 more a month – ie $290/mo … you will make $3480 from one student and $52,200 from 15.

AND NOT ONLY PAY OFF THE PROGRAM INVESTMENT (at full price)

BUT TWICE MORE.

So, for the equivalent of university business class, you’ll get information and personalized guidance on how to make the investment in the course back, pronto, and how to continue to grow and scale, so you can continue to invest in yourself over and over.

When you work this program, the program works for you. You will increase revenue, decrease overextension, or both. Is it work? Yes. Is it worth it? Oh, my friend. SO MUCH YES.

Oh, and as part of this cohort? I’ve got a couple of perks up my sleeve for you as congratulations and thanks for taking yourself on an adventure… stay tuned!


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I started my voice biz like you did – with a voice studio. I tumbled head first through other people’s suggestions and opinions, with no tried and true advice that fit my personality (or my beliefs!!) around teaching or running a business.

At the tender age of 23, I longed for an owner’s manual that was student-love focused instead of ninja-warrior-protect-yourself-from-the-big-bad-student focused. I wished for a book or a course that was relevant, savvy, and on point.

And I certainly didn’t want someone telling me I couldn’t wear yoga pants to teach in. Why? Because that wasn’t me.
My mistake? I listened to the should-ers, and I hated my boss.

Then, like a riff on B.B. King’s guitar, 

It Hit Me.

If I wanted to love my boss, I needed to do it my way. (See what I did there?) So instead of tumbling head first, I DOVE head first into the creation of a brand and business that would set myself and other studio owners free from the should-ers, the naysayers, the scarcity bullsh*tters, and the plain old mean folks telling us NO.

And I took an exhausting-as-sin, as-many-students-as-I-could-get, chicken-wire-canoe studio to an alive-and-thrive, meet-my-numbers, thirty-hour-a week-that-includes-admin-time-thank you very much sailing yacht studio.

After years running the studio? I knew it was time to support and empower other teachers and voice-related business owners to level-up and expand their impact in their communities.

I am dead set to share my knowledge with friends, colleagues, anyone who will listen, about how they too can remodel their canoe and mojo and dopamine by incorporating actual business practices into their, well, businesses!

That’s why I developed How to Run Your Voice Biz Without Hating Your Boss. Whether you have your glitter-eyes set on a multi-teacher studio or being THEE local outta-your-living-room teacher, or creating a program for other teachers all over the world, I know you will make this happen. And I know how to help.

I’ve distilled my studio building experience and countless hours of helping fellow voice teachers turned biz powerhouses with their marketing, ideal client avatars (I hate this word, by the way), branding, core values identification, strengths based business models, and tax id number-getting, so you can learn what you need to know to have a vibrant voice biz of your own.

Let’s get it. Woot.

Woot.

My business is more authentic than ever, my sales conversations with people are genuinely me, not sales jargon that makes me feel dirty. When folks buy lessons, they’re buying into the managed crazy that is the magic of my studio. Because she helps me harness the unicorn dreams, give it a path, and bring it to life, I’m more confident than I’ve ever been in the decisions I make that benefit my clients, my teachers, and myself.
– Rebekah P., Orlando, FL

I’m slowly making peace with my voice teacher side again. (I’ve been so piano-centric in the past several years.) Michelle is helping me examine my own business coaching tactics with piano teachers. Plus, she brings a smile to my face so many times every day! I love the positive interaction. It just makes you feel good. Michelle is a #BeastyBoss who truly cares about her clients.

– Sara C., West Middlesex, PA

When I met Michelle, I immediately knew that things were about to change. I was at a place in my business where I knew I needed more expertise and more support but where do you find that?! Where do you find someone who will hold your hand and cry with you AND kick your booty? Literally, my businesses (I have 2!), have grown leaps and bounds because of her savvy guidance. I am putting systems in place and my numbers are moving up. So happy I found her!
– Karen M., Las Vegas, NV

If you are looking for exceptional coaching in rap, gospel, or RnB vocal performance, please do yourself a favor and contact Michelle Deveaux of faithculturekiss studio for voice & acting. My journey as a nodule survivor made me appreciate Michelle’s ability to help me safely learn the riffs and runs I desired, while guiding me in maintaining my vocal health. Her instruction had my articulators finessing the rap/soul piece I was working on, and she was able to help me connect with the song to exude its savory essence. Not only is Michelle a great voice teacher, but she also has a realness about her. She has the power to connect with people authentically and strives to celebrate their uniqueness. She won’t try to make you sound like a carbon copy of what is accepted in the mainstream, but she will work to help you find your sound.

“Real answers for the present, and dreams for the future” Michelle is a leading light for those of us running independent voice studios. She reminds you of your own power and knowledge, then she gives you tangible tasks to create businesses that work for both singers and teachers! Michelle has brought hope my studio, but even better than that, she has given me a plan to turn hope into actual reality.

– Leischen Moore, Rare Bird Studios, Tacoma, WA

I came to Michelle because I needed guidance to figure out how to put all of the pieces of my business together into something cohesive. I was SO sure I could figure it out myself but – TURNS OUT – while I’m pretty good at a lot of things, I am not good at that. THANK GOODNESS for Michelle who not only told me I could do some things she also told me how to do them. And? She is helping me figure out how to put it all together so I can concentrate on being good at the things I’m good at.

– Shannon Coates, The Vocal Instrument 101

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Who is How to Run program not right for?

Who is How to Run program not right for?
  • Live in the land of “I do not own a business, I just teach”.
  • Feel really happy with the amount of money you’re making, the time you’re spending on shenanigans, the type of students you attract, and your marketing plan.
  • Don’t want to invest the time and energy in your businesses systems and structure.
  • Already know about things like what your unique value proposition is in the field, what your profit margin on Q1’s revenue streams were, and what your ROI was on your latest online course.
  • Want to learn by osmosis and/or cut and paste what others are doing in their studio business.


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